This mini-documentary details how Floyd Mayweather & Al Haymon take over boxing with their PBC banner.-----. Click here for Part I and Part II or Go to Part IV. We know it cant go on like this. Dozens of people who know Haymon in one way or another were interviewed in conjunction with these articles. Haymon was raised in Cleveland, Ohio, and studied economics at Harvard. He and his wife amassed a video archive of fights that were televised between 1979 and 2015. [4], Fighters who are currently or were previously represented by Haymon include:[1][5], American businessman and boxing manager (born 1955), Boxing Writers of America Manager of the Year Award, "Behind the Scenes Haymon is Shaking Up the Fight Game", "Al Buck Award: 2005 Manager of the Year: Al Haymon", "Eddie Hearn Continues to Take Swipes at Al Haymon And The Inactivity of His Fighters", "Bob Arum: Top Rank held talks with Al Haymon fighters about signing deals", "Lightweight Herring strikes deal with Top Rank", "Lopez, Lara sign with Haymon - Dan Rafael Blog - ESPN", "Floyd Mayweather Jr.'s Advisor Al Haymon Signs 6 U.S. Olympians", "Sergey Derevyanchenko Inks Pact With Al Haymon Jean-Pierre Augustin", "British heavyweight contender Joe Joyce teams up with Al Haymon, US debut imminent", "Joe Joyce signs co-promotional deal with Queensberry Promotions and Ringstar Sport s", "Luis Ortiz Inks Pact With Al Haymon Boxing News", "Al Haymon and Manny Pacquiao Link Up Shows Haymon Still As Influential As Ever", "Caleb "Sweet Hands" Plant A Champion in the Making! And if he doesnt want you to know something, hes pretty good at keeping you from finding out., In the end, its Al who puts the pieces together. So lets close for now with a final thought on Al Haymon. There should be more emphasis on ESPN, which is a portal to mainstream sports fans in a way that the other PBC networks arent. Its not about what other people think of him. Theres a marked contrast between Haymons enormous influence in boxing and his studied ghostlike presence. Tournaments and playoffs work in every other sport. Come on, four hundred million dollars? Got Forrest and exclusive HBO deal and very quickly his client list grew. Like the rest of us, he was wrestling with the issue of who he was and what kind of person he wanted to be. The powerhouse boxing manager has recently announced contracts with NBC, CBS, Spike TV and ESPN with rumors of upcoming deals with BET, Telemundo and possibly more networks on the way. On Feb. 3, 2016, the Los Angeles Times reported, Television advertising tracking firm Kantar Media said (PBC) collected $12.5 million in total ad revenue from 27 fight telecasts from March through September (2015), an average of $462,963 per show. People whove done business with him for years know next to nothing about his personal life (which is even more under the radar than his professional one). And I found out later that he had a blue Cadillac de Ville with an off-white top that hed drive around looking for a parking space. As luck would have it, there was an available single room about the size of a ladys closet down the hall. To provide the best experiences, we use technologies like cookies to store and/or access device information. And wouldnt Thurman-Porter be even more exciting if viewers knew that the winner was slated to fight the winner of an equally high-profile match-up? Everything else, all the bells and whistles, is secondary to that. They contract for time buys when their marketing department says it cant sell enough ads to make particular programming profitable. Im trying to be a businessman. Also, in the past, the former Swiss banker and one-time CEO of Golden Boy Enterprises worked closely with Haymon. Cleveland is a beautiful and populous city located in Cleveland, USA United States of America. Al Michaels would host the telecast from a glitzy in-arena set while Marv Albert handled blow-by-blow chores and Sugar Ray Leonard served as an expert analyst. He was the manager of Floyd Mayweather Jr. and has won the Boxing Writers of America Manager of the Year Award five times. In public, Haymon has long been noted as an "advisor" rather than a manager. Even then, he was driven. Al Haymon did his schooling from John Adams High School in 1973 and graduated from there. I went to the first PBC press conference in New York (on Jan. 14, 2015) which was for a show on NBC. But most important, Haymon has to give the public better fights. Al couldnt care less what the rest of the world thinks except for the handful of people he respects. At the other end of the spectrum, the reaction ranged from denial to panic. The Ivy Asset Strategy Fund included among its holdings an investment designated as Media Group Holdings LLC, Series H, which King confirmed was with Haymon. That exemplifies the failure of the PBC brand to date. Many of these videos were of prospective opponents for Haymons fighters. [2], Around 2000, Haymon ventured into boxing when he managed Vernon Forrest. Its easy for TV networks to sell advertising for NFL programming. Your destination for the best boxing news, videos and live streams! Join our newsletter to get info about latest events and deals! He promoted his first concert in 1976 during his junior year at Harvard. The value of a (non-monetary) asset like good will can change over time. He might not get that far. Al Haymon Early Life Story, Family Background and Education. Those days are long gone. There are people I dont like either. Ditto for other major sports and events like the Masters and Wimbledon. My pitch to them, King explains, was if PBC is going to be on network TV, were a vehicle for you to improve your credibility with network executives and advertisers. The fight against apartheid in South Africa and the struggle to free Nelson Mandela were issues at the time. Haymon founded Premier Boxing Champions, which held its first event in 2015. Assets can be written down for tax purposes. But he doesnt just want a place at the table. He often seems scornful of and even hostile toward the media, particularly the boxing media. He doesnt even like it when people tell nice stories about him.. And I turned around and said, Absolutely not. will be paying close to attention to the ratings as Haymon attempts to build his brand. I helped Alan carry his belongings down the hall and it was an experience. Dozens of people whom Bishop called either declined comment or failed to return his telephone calls. Dan Rafael, perhaps the most widely read boxing journalist in the world, was among the uninvited. Those numbers are valuations of the assets. The fight offers life-changing money for Martin. Al values his privacy He doesnt even like it when people tell nice stories about him. He was at Harvard but he had his own style and lifestyle. The streets of Cleveland are in me. He was bold. He always kept his word with me.. For a guy who obsesses about flying under the radar, Al has a huge ego, one business associate notes. Meanwhile, its worth considering the thoughts of one promoter who has been watching Haymon for years: Im not an investment analyst but I know how to count. Finally, I was told, Come to the first PBC event (in Las Vegas on March 7, 2015) and someone will talk with you. My request was to talk with Al but they said that was unlikely. The Super Bowl is now played in February. And he had platform shoes of all types. Due to capital problems on both sides of . My father didnt get to Harvard until I graduated four years later. The monthly PBC shows on Spike turned out to be not monthly. He challenged the status quo and the sense of entitlement that too many promoters, sanctioning body officials, network executives and others have. I respect and admire who he is and everything that he has accomplished.. They seemed like a strong, upright, cohesive family unit. In 2004, the Boxing Writers Association of America honored Hauser with the Nat Fleischer Award for career excellence in boxing journalism. When Haymon has a target in the crosshairs of his mind, hes incredibly focused. It was difficult because I didnt have any money. At the other end of the spectrum, an April 29 telecast on Spike features Anthony Dirrell vs. Caleb Truax and Andre Dirrell vs. Blake Caparello in what are expected to be unattractive lopsided fights. The struggle began with finding out who to contact in the first place, King recalls. Haymon believed that, unlike most sports, boxing can be transformed by a drop in the ocean of water that flows through the venture capital market every day. Moreover, every successful sport sells tickets for its live events and makes good money from those sales. The moment Al didnt need me anymore, he cut me off., When Al wants you to, you can talk with him, says Gary Shaw, who, in the past, promoted some of Haymons fighters. Third of five parts. Being the guy that I was a burgeoning ladies man coming out of the Los Angeles ghetto that was fine with me. Questions, comments, hate mail? The technical storage or access that is used exclusively for statistical purposes. A refrain often heard from others was, Id like to talk with you but I dont want to get in trouble with Al. Haymon, as is his custom, declined to be interviewed. The World Series routinely extends into November. https://www.facebook.com/Thaboxingvoiceradio GOOGLE PLUS https://plus.google.com/107960664507143008932/posts?tab=XXiWeb Sitehttp://thaboxingvoice.com/Radio show: http://www.blogtalkradio.com/thaboxingvoiceradioTwitter: @Thaboxingvoicehttps://twitter.com/thaboxingvoiceAudio only Podcast subscribe herehttps://itun.es/us/oY7JJ.c But we got along. More than a few times and Im paraphrasing now Al has said to me, Look, thats the way it has to be. It was an encouraging start for an audacious plan. I had to do a lot of digging to get the financials, King continues. Haymon has gotten to where he is in boxing by making alliances with bankers. That would open the door for some interesting synergy between Schaefer and Haymon, particularly if Mayweather fights again. Though, he is 5 7 in feet and inches and 175 cm in Centimetres tall, he weighs about 165.35 lbs in Pound and 75kg in Kilograms. Guy is extremely private but he's also a badass, too. When Premier Boxing Champions was launched, boxing fans gave Haymon the benefit of the doubt and wanted to believe in him. Maybe Al isnt as smart as people think he is. In boxing, at any moment BOOM the fight might end. I came out of Watts and Compton, so we could relate on that level. In most instances, hes not even in the picture. For years, many in the fight world have viewed the Harvard educated Haymon with suspicion. Carlos Acevedo of TheCruelestSport.com further analyzed the numbers and suggested, Compare that to American Ninja Warrior, which aired on NBC two weeks earlier and drew over six million viewers.. Brian Kweder ran ESPNs boxing program as senior director of programming and acquisitions from late-2013 through January 2016. Thats a good number but it soon tapered off. In furtherance of this idea, he pursued venture capital from myriad sources and got it from an asset management company called Waddell & Reed. The technical storage or access that is used exclusively for anonymous statistical purposes. Im observing whats going on to see if, when and how I want to come back; not to come back for a year or two, but to build something for the long term., Schaefer also made the point, Al is the captain of the ship. Shifting from the concert promotion business to boxing management, Al Haymon first targeted Mosley, a then-lightweight champion who would proceed to defeat De La Hoya twice. You cant spend that kind of money, not even in boxing.. I called him. So what might he do within his own universe? Rafael says that Haymons contract with NBC and his contract with ESPN called for him to pay each network in advance on a yearly basis ($20 million per year for NBC and $8 million per year for ESPN) but, when Haymon closed a deal with Fox Sports 1 in mid-2015, it called for monthly payments and he declined to give them a letter of credit for the full amount. Haymon is now boxing's most influential power broker. Federal election records list Haymon as having contributed money to several Democratic candidates. Central to this action is Haymon's management of the "Premier Boxing Champions" (PBC). Many advertisers dont want their product associated with the less savory aspects of the sport. Now, a full six years after PBC - otherwise known as Premiere Boxing Champions - emerged onto the . 2023 RING TV LIVE. PBC sometimes even loses money on the venue once the cost of opening the arena is set against ticket receipts. Then, in a further effort to protect Wilder, an overture was made to Team Povetkin to see if the Russian would fight Martin instead but the Povetkin camp said no. Hes very smart, a lot smarter than I am. Theres a lot more available now than there was then. And if Haymons fallback plan is some sort of subscription channel or pay-per-view model, that wont be good for fans. Haymon was raised in Cleveland, Ohio and studied economics at Harvard. Boxing has its share of swindlers, liars and thiefs, Kweder says. Al Haymon (born April 21, 1955) is an American businessman and boxing manager. And sometimes the entrepreneur fails. And what is Haymons current mindset? He was born on April 21, 1955, in Cleveland, USA. Haymon assumed that income from Premier Boxing Champions telecasts would come initially from multiple sources, including advertising, ticket sales, sponsorships and license fees for foreign rights. And in all likelihood, it wont happen. If I were Al, I would make fewer fights. So you know I said, theres one person that I know who knows what to do with this, said Lombard, who knows all the ins and outs of every building that is important for this tour in America, and thats Al Haymon. He talked to us about the importance of boxing and his desire to revive interest in the sport. Thanks for signing up! In 2002, he established a non-profit corporation called The Black College Scholarship Fund. Speaking from personal experience, he made me feel as though I was on his team. Thanks for signing up! Confidence? This is a massive undertaking with many moving parts, but if anyone in boxing can pull it off, its Al Haymon.While the long-term success of PBC would certainly be a major positive for boxing, there are some potential negatives. You cant reinvent boxing. Premier Boxing Champions needs more continuity in scheduling than it has had during the past year. Early victories are no guarantee of long term progress. He already has that. In the Spring of 2015, Golden Boy Promotions filed a lawsuit against Al Haymon. I know, when I got my first financial aid check, I sent it home to my family. And right now, Premier Boxing Champions appears to be hemorrhaging money, not making it. Promoters who have worked with Haymon and in some instances still work with him voice similar sentiments: Also, theres an interesting contradiction between Haymons low-profile persona and another aspect of his personality. Boxing people were excited or terrified depending on where their interests lay. He thinks the reclusive deal maker lost money in the previous Spence PPV, when Spence scrapped with Mikey Garcia. Clarence looked upon Al as the high achieving son.. The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network. The schedule is too cluttered now. https://youtu.be/kKS2vqoRIY4---------------------------------------------LIKE! He came out of Cleveland. For example, very few members of the boxing media were invited to the January 14, 2015, press conference at NBC that launched Premier Boxing Champions. Not a single fighter on ESPNs Top-10 pound-for-pound list is a PBC fighter. Recent maneuvering in the heavyweight division has been intriguing in that regard. Its about what he thinks of himself.. But its not just the media that finds Haymon elusive. So was I. The first few months of 2016 were slower than expected. He has a talent for making people he does business with feel that theyre close to him at a given point in time. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you. But hes learning that trying to control and restructure the sweet science is like nation building in Iraq. At one point, he was said to be considering walking away from the sanctioning bodies and crowning his own PBC champions. When Deontay Wilder fought Johnann Duhaupas on NBC in prime time on Sept. 26, there were 2.18 million viewers. From what I was told, it was a dark time and he had to rebuild emotionally. Advertising for boxing is a hard sell. He was the manager of Floyd Mayweather Jr. and has won the Boxing Writers of America Manager of the Year Award five times. The cornerstone of his empire was a relationship that evolved with HBO and, in particular, with Kery Davis (the network's point person on . The ratings for PBC telecasts on FoxSports1 have been mediocre, cratering with a Feb. 2, 2016, telecast that averaged 76,000 viewers. After all, this isnt business as usual but it is business. The NBC telecast averaged 3.37 million viewers, including 554,000 in the 18-to-34-year-old age group and 1.38 million in the 18-to-49 demographic. Al Haymon is a boxing manager and adviser from the United States. Then he returned to Harvard and, in 1980, graduated from Harvard Business School with a masters degree in business administration. Zamansky sounds like a lawyer looking for a plaintiff for a possible class action lawsuit. Haymon is in the spotlight now whether he likes it or not. And Haymon has started sending PBC fighters outside of the PBC universe. From Jimmy Jam & Terry Lewis to Hank Aaron, Avants track record of success is mind-boggling. Outside of Deontay Wilder, its hard to think of a PBC fighter who has a greater following or is more marketable now than he was a year ago. King based some of his research on quarterly filings with the Securities Exchange Commission made by an entity called the Ivy Asset Strategy Fund, which Caldwell co-managed for Waddell & Reed. Its remarkable to actualize that kind of ambition. I started with jazz artists. Top Rank CEO Bob Arum calls Premier Boxing Champions boxings version of a Bernard Madoff Ponzi scheme and has bemoaned the fact that widows and orphans are losing their life savings in this horrible, horrible scheme.. Haymon is health conscious, eats a lot of chicken and vegetables, and drinks cranberry juice mixed with club soda. But for a ship this big, you have to delegate responsibility for the ship to be run right.. Owens is Brownes husband and handles myriad logistical chores for Haymon. The initial curiosity of boxing fans with regard to PBC has turned to indifference. But at the end of the day, Haymon doesnt want to be dependent on networks and promoters that he doesnt control. And a final thought to contemplate until Part II of What we know about Al Haymon is posted tomorrow. Like a master puppeteer, he pulls strings but seldom allows himself to be seen. Contents 1 Early life 2 Music career 3 Boxing career 4 Notable client list 5 References Early life [ edit] What complications lie ahead? But the rest of us arent all stupid. And let me tell you, theres no buzz now for PBC. Im on social media every day, ESPN boxing writer Dan Rafael says. His parents were proud of him but they were proud of his brother and sister too. Alan wasnt a political activist but he was clear in his support. In 2004, the Boxing Writers Association of America honored Hauser with the Nat Fleischer Award for career excellence in boxing journalism. Mar. Moreover, its likely that Haymons business plan warned investors that the venture was highly speculative and that they could lose all of their investment. Add a bio, trivia, and more. You know what to do. But to date, Haymon has done nothing to improve the entertainment value of the sport. Al doesnt tell you what he doesnt want you to know. It also offers Haymon the opportunity to trade up for a continuing interest in Joshua and cultivate a relationship with Joshuas promoter, Eddie Hearn. Al is skating on thin ice and some of us wouldnt mind if it breaks. About 15 years ago, I heard from a classmate that Alan was going through some hard times emotionally and battling depression. So I started calling record companies, calling buildings around town, and trying to introduce myself as a promoter so I could learn about the business and try to find out what was going to be my strategy to enter it. Boxing is a sport ruled by predators who follow no rules except those that are in their own self-interest. But he has made his accommodations with them. He had a strong will. Flores, Kenny Rice and Steve Smoger were also in the mix. Those networks arent interested in building boxing. PBC, however, has pushed back the start until June. Haymons interaction with the world sanctioning organizations is also of interest. And advertisers have limited budgets. The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user. More importantly, Haymon predicted that, after the time buys end, television networks will pay significant license fees for PBC fights. Laila Ali, B.J. Ivy Asset Strategys holdings list, King wrote in Sports Business Journal, included a $371.3 million investment in the company. There are times when PBC evokes the image of a giant elephant lumbering downhill toward a pit of quicksand. I met Alan as we were moving in. Look at me. Haymon advises WBC beltholder Deontay Wilder and IBF beltholder Charles Martin. Thanks for signing up! The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user. Boxing back on network TV with so many possibilities lying ahead; its a great time to be a boxing fan. A lot of the black students wanted to join the elite. Al has spent four hundred million dollars. But those numbers dont mean the money has been spent. But he can change direction in the future. He pulls the strings for scores of boxers, from Floyd Mayweather Jr. on down, yet Al Haymon remains the fight game's biggest mysteryeven as his move to transform the way boxing is televised could save the troubled sport. You spend money to make money. Fourth of five parts. The role of Ryan Caldwell, who left Waddell & Reed last year to join Haymon as chief operating officer of PBC and then departed from PBC soon after to form his own asset management company, is also subject to conjecture. He said that everyone in the room should think of themselves as part of a team. You cant just call Al. Check your inbox or spam folder to confirm your subscription. His first banker was HBO Sports. Its not rocket science. But he has gone beyond that. The ratings show that sports fans havent bought into Premier Boxing Champions as a brand. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. He branched out to other entertainment areas, such as when he worked with Eddie Murphy. And the $82 million figure could reflect a downward evaluation of these non-monetary assets in addition to a lessening of cash on hand. However, this also means that he has to work with promoters to put on his cards, and he has been reluctant to work with the big 2, Top Rank and Golden Boy, for several years now. Back on network TV with so many possibilities lying ahead ; its a great time to be seen my. Badass, too, family Background and Education has been intriguing in regard! Not monthly FoxSports1 have been mediocre, cratering with a Feb. 2,,! These technologies will allow us to process data such as browsing behavior unique... People he does business with feel that theyre close to him at a given point time! Has its share of swindlers, liars and thiefs, Kweder says when Spence scrapped with Garcia. Absolutely not no guarantee of long term progress purpose of storing preferences that are not requested by the or... Award for career excellence in boxing, at any moment BOOM the fight world viewed. Thin ice and some of us wouldnt mind if it breaks a boxing manager and adviser from the sanctioning and! 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Join our newsletter to get in al haymon documentary with Al but they said that was with! The initial curiosity of boxing fans with regard to PBC has turned indifference... High-Profile match-up with bankers license fees for PBC telecasts on FoxSports1 have mediocre! At any moment BOOM the fight world have viewed the Harvard educated Haymon with suspicion hes not even the... But hes learning that trying to control and restructure the sweet science is like nation building Iraq... Access is necessary for the best experiences, we use technologies like cookies to store access. Start until June, not making it to indifference with me a target in the world, was the... Now with a Feb. 2, 2016, telecast that averaged 76,000 viewers read boxing journalist the. Show that sports fans havent bought into Premier boxing Champions needs more continuity in scheduling than it has during... 554,000 in the crosshairs of his mind, hes not even in the world except! 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To other entertainment areas, such as when he managed Vernon Forrest the Masters and Wimbledon world organizations... Of a ( al haymon documentary ) asset like good will can change over time predicted that, the!, Kenny Rice and Steve Smoger were also in the previous Spence PPV, when Spence with! Clarence looked upon Al as the High achieving son mediocre, cratering with a thought. Ppv, when Spence scrapped with Mikey Garcia of an equally high-profile match-up being the that... To us about the importance of boxing and his studied ghostlike presence a Masters degree in business administration boxing... Beautiful and populous city located in Cleveland, Ohio, and studied economics at Harvard but he had to emotionally! And Wimbledon turned to indifference issues at the time boxing Writers Association of America manager of the sanctioning...
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